In a new interview with The Wall Street Journal, Apple’s Vice President Craig Federighi explained why the company is in no rush to release new Apple Intelligence features.
He stated that this is a deliberate approach the company takes toward development:
‘This is a big step. You can release something and make it somewhat messy. Apple’s perspective is more like: “Let’s try to get each part right and release it when it’s ready.”’
Apple’s approach differs from others because Apple Intelligence mostly works locally, while competitors rely heavily on cloud computing, where user data is sent.
Federighi noted that chatbots like ChatGPT can be asked any question, such as how quantum mechanics works, but you can’t ask them to open your garage door or send a text message. Sooner or later, this integration will happen, but it’s not there yet.
Craig believes that the development of AI technologies will take years, if not a decade. Apple plans to approach this field with maximum responsibility and won’t rush to implement ‘half-baked’ features.”